Below you will find solutions to a wide range of issues that the broadcasting industry currently faces as well as StreamVX case studies from the business sectors that the company operates in. So whether you are a CEO, CTO, CFO or in middle management, you will find expert information that may well help you in making astute decisions for your company.
February 9, 2024
Already rebranded in many countries, HBO on Max is no longer the prestige video streaming platform it once was. Now the place to find quality content is Apple TV+.
January 26, 2024
Unfortunately, for many service providers, the opportunities presented by advertising are not easy to realize. We know that we can implement appropriate advertising systems and mechanisms. But this year, video streaming providers really need to diversify their revenue streams. They need to focus on advertising-based models.
January 12, 2024
The popularity of video streaming platforms and the boom of subscribers that we saw during the pandemic is starting to fade. The habits of video streaming platform users around the world are changing. In recent years, viewers have willingly swapped cable TV for streaming platforms. This was mainly due to the wide range of content available on these platforms, but also because the subscription prices were much more attractive, if not competitive, than cable TV subscriptions. Now, users of these services are questioning the continued relevance of subscribing to streaming services.
December 22, 2023
A recent study by the Pew Research Center shows that a declining number of US adults no longer follow the news closely or are not interested in the news at all. The number of people using the older type media, i.e. local TV, most newspapers and radio, has fallen sharply. There is, of course, a growing audience for podcasts, for newer platforms and for a few specific brands.
December 15, 2023
Do you have a subscription to any of the streaming services that offer automatic payment? Have they increased the price for the new period without you having agreed to this? This is illegal! Amazon Digital UK and Amazon EU's within the Amazon Prime and Prime Video platforms are changing their operations following a decision by the President of the Office for Competition and Consumer Protection (UOKiK) in Poland. The practices of a further seven providers of subscription streaming services are under review by the Authority. Netflix, Disney+, Apple, YouTube, HBO Max, GamePass and PlayStationPlus have already been included in the review of practices. As the President of the UOKiK in Poland announced, this is just the beginning.
December 1, 2023
Star Wars television, having been experimented with, has become a Franchise within a Franchise. The launch of the Disney+ platform in 2019 and the success of its original action series centered on the Star Wars universe, particularly ‘The Mandalorian’, may have brought significant benefits, but have they been as expected? Have they overdone it with the number of titles produced around the series from the intergalactic universe?
October 27, 2023
The return of Iger as a director, which was supposed to improve the situation at Disney, has not produced the results that investors had hoped for. A series of slip-ups and failures is said to have overwhelmed the 72-year-old director. Disney's shares are now down 9%, confirming the problems facing the company, which celebrates its 100th anniversary this year.
October 20, 2023
Max will replace HBO Max in 22 European countries in spring 2024. After a few months, the platform will also be launched in Belgium and France. The change was announced at MIPCOM in Cannes by Gerhard Zeiler, head of international affairs for Warner Bros. Discovery (WBD), and Leah Hooper Rosa, vice-president of WBD and head of streaming for the group's EMEA region.
October 13, 2023
As part of its latest plans, telecoms regulator Ofcom wants to impose regulations on online TV channels to protect young viewers from harmful content. A change in the law will protect children and vulnerable viewers and give them the opportunity to complain to Ofcom.
October 6, 2023
The cost of streaming video is already being significantly reduced by artificial intelligence-based encoding solutions. AI has the effect of reducing buffering times and improving image quality, which in turn, results in higher quality video being delivered.
September 29, 2023
The Writers Guild of America (WGA) has reached a tentative agreement with the major film studios and streaming platforms. After 148 days on strike, American screenwriters returned to work last Wednesday.
September 15, 2023
After Netflix's introduction of a password sharing crackdown, the platform was expected to see a drop in popularity. However, the opposite has happened and the most popular streaming platform is making huge profits in the US.
September 22, 2023
Netflix is not only a platform for films and series, it is also a platform for games. A few weeks ago, the undisputed leader in video streaming started the first public tests of cloud streaming games.
August 25, 2023
According to the Nielsen report, linear and cable TV reached a record low share of total viewing in July (together only 49.6% - less than half of the TV market share).
August 18, 2023
Disney's Q2 financial report, presented by CEO Bob Iger, clearly showed the company's problems. The profitable linear TV model is in rapid decline and its replacement, streaming, is 'burning through' the cash.
June 23, 2023
Do you remember binge watching full seasons of House of Cards, and then endless discussions about this series with friends, within the office, or with industry peers?
June 9, 2023
End of an era: Netflix against password sharing. Will it change anything? No, as this is the upcoming trend of the streaming wars.
June 2, 2023
Is it a new era of streaming? Yes it is, but it all started with ad-supported plans, in order to gather new audiences.
May 26, 2023
Broadcasters and cable networks are undergoing significant changes when it comes to pitching upcoming TV seasons to advertisers.
May 19, 2023
The answer is simply no, mid-budget movies are not gone, although the landscape of the film industry has certainly changed in recent years.
May 12, 2023
As of Q1 2023, Prime Video topped with a 21% market share. For Netflix it is merely a continuation of Netflix’s gradual decline: since 2020, the streaming pioneer has lost more than 13% of its market share.
May 5, 2023
During the MIPTV event in Cannes, Omdia revealed the top ten markets for FAST outside the US: UK, Canada, Australia, Germany, Brazil, Italy, Mexico, France, Spain, and Sweden.
April 28, 2023
In the first quarter of 2023, Netflix gained only 1.75 million net new paying subscribers, falling short of analysts’ expectations.
April 14, 2023
During the last two years, Netflix has published at least one movie each week. Bloomberg reports that the streaming giant is restructuring its movie division and launching fewer films overall.