Below you will find solutions to a wide range of issues that the broadcasting industry currently faces as well as StreamVX case studies from the business sectors that the company operates in. So whether you are a CEO, CTO, CFO or in middle management, you will find expert information that may well help you in making astute decisions for your company.
February 9, 2024
Already rebranded in many countries, HBO on Max is no longer the prestige video streaming platform it once was. Now the place to find quality content is Apple TV+.
February 2, 2024
According to TechCrunch and Reuters, Disney is planning to lay off 300 employees from its Pixar studio. The studio currently employs 1,300 people. The reasons for the planned job cuts are a lack of new contracts, the end of work on series available for streaming and, above all, much less content being produced. If the job cuts go ahead, the Pixar team will be reduced by up to 20%.
January 26, 2024
Unfortunately, for many service providers, the opportunities presented by advertising are not easy to realize. We know that we can implement appropriate advertising systems and mechanisms. But this year, video streaming providers really need to diversify their revenue streams. They need to focus on advertising-based models.
January 19, 2024
Will Netflix's marriage with the French retail giant further strengthen its leadership position in the video streaming market? According to Bloomberg, Netflix's new marketing tactic is aimed at increasing the customer base basic package with adverts.
January 12, 2024
The popularity of video streaming platforms and the boom of subscribers that we saw during the pandemic is starting to fade. The habits of video streaming platform users around the world are changing. In recent years, viewers have willingly swapped cable TV for streaming platforms. This was mainly due to the wide range of content available on these platforms, but also because the subscription prices were much more attractive, if not competitive, than cable TV subscriptions. Now, users of these services are questioning the continued relevance of subscribing to streaming services.
January 5, 2024
Warner Bros. Discovery may merge with fellow entertainment giant Paramount Global, according to Axios sources. David Zaslav, head of Warner Bros. Discovery (WBD), met with Paramount Global CEO Bob Bakish at Paramount's Time Square headquarters in New York in December to discuss the possible merger.
December 29, 2023
Dedicated fans were literally annoyed when it emerged that Netflix's canceled hit series Shadow and Bone was popular and had very high ratings. Why do the platforms decide not to continue with the production of series and programmes that have a reasonable number of viewers? What is it that determines the profitability of a given production?
December 22, 2023
A recent study by the Pew Research Center shows that a declining number of US adults no longer follow the news closely or are not interested in the news at all. The number of people using the older type media, i.e. local TV, most newspapers and radio, has fallen sharply. There is, of course, a growing audience for podcasts, for newer platforms and for a few specific brands.
December 15, 2023
Do you have a subscription to any of the streaming services that offer automatic payment? Have they increased the price for the new period without you having agreed to this? This is illegal! Amazon Digital UK and Amazon EU's within the Amazon Prime and Prime Video platforms are changing their operations following a decision by the President of the Office for Competition and Consumer Protection (UOKiK) in Poland. The practices of a further seven providers of subscription streaming services are under review by the Authority. Netflix, Disney+, Apple, YouTube, HBO Max, GamePass and PlayStationPlus have already been included in the review of practices. As the President of the UOKiK in Poland announced, this is just the beginning.
December 8, 2023
Michelle Rowland, Minister for Communications in the Australian Government, announced regulations on 29 November that will require manufacturers of smart TVs to make it easy for users to find channels from local broadcasters (including the ABC, SBS and commercial networks) when they turn them on. The new law requires TV manufacturers to preload iview, SBS On Demand, 9 Now, 7Plus and 10 Play on all smart TVs sold in Australia. The main purpose of the introduction of the new regulation is to ensure that these applications cannot be unfairly hidden in the user interface. They are designed to be as visible as the apps of major players such as Netflix or Disney+.